autoTrader.ca
Operational Efficiency Breakthrough for a B2C Automotive Marketplace Company
Orchestrated tailored trainings and practices to address long delivery times, broken promises, and constant firefighting—achieving a breakthrough in operational efficiency.

The Challenge Ahead
The company was experiencing significant operational challenges that were impacting their ability to deliver value to customers:
- Long delivery times that frustrated both internal teams and external stakeholders
- Broken promises leading to trust issues between departments
- Constant firefighting that prevented strategic work from getting done
- Teams operating in silos without clear communication channels
How I Helped
Phase 1: Discovery & Assessment
I conducted a thorough assessment of the existing workflows, interviewing key stakeholders across product, engineering, and operations teams to understand the root causes of the operational bottlenecks.
Phase 2: Process Redesign
Based on my findings, I redesigned core delivery processes to:
- Establish clearer handoff protocols between teams
- Implement realistic capacity planning
- Create feedback loops for continuous improvement
Phase 3: Training & Implementation
I orchestrated tailored trainings to help teams adopt new practices:
| Training Focus | Outcome |
|---|---|
| Agile ceremonies | Better sprint planning and execution |
| Cross-team communication | Reduced silos and improved collaboration |
| Stakeholder management | Clearer expectations and fewer surprises |
Business Impact
The transformation delivered measurable results:
- Significant reduction in delivery cycle times
- Improved stakeholder alignment across all departments
- Reduced firefighting allowing teams to focus on strategic initiatives
- Increased team confidence and morale
Testimonials
"Shuman made an immediate impact, with all the teams growing in confidence once he had spent a little time with them."
— Simon Field, VP Operations, autoTrader.ca


